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Videojug Networks has appointed music media company LoveLive CEO Richard Cohen to its board as a Non Executive Director, with immediate effect.
In his new advisory role, Cohen will offer invaluable insight and guidance into Videojug Network’s digital content proposition and commercial offering. He will work closely with the commercial team to execute digital content strategies and drive sales.
Videojug Networks has more than 40m monthly network views across a range of owned channels. In recent months, it has also launched a new platform for other publishers to commercialise video content. The first of these is PistonHeads TV, which has been developed for Haymarket and already attracting advertising from the likes of Audi.
Announcing the appointment, Gareth Mugford, Managing Director, Videojug Networks, said: “Richard has a wealth of knowledge in the digital video space and we are delighted to have him on the board of Videojug Networks. Having launched LoveLive, Richard understands how to maximise the rights and reach of owned media and this knowledge and experience will add to Videojug Network’s overall proposition.”
Richard Cohen added: “Videojug has a big opportunity over the coming times. I welcome the opportunity to share my knowledge and contacts to support its development.” Contextually, LoveLive produces branded music content and associated services for brands, agencies, labels, channels and rights holders. Its clients include Ford, HP, Telefonica, Spotify, BT, The Guardian, Xbox, Coca Cola, Amazon, Nike, Converse, Heineken and Jameson.